Entrepreneurial types may find that online executive dating suits them in terms of time, but as it happens, they may also find themselves at an advantage in the dating game.We spoke to Huffington Post columnist and entrepreneur Neely Steinberg on just this topic, identifying the key entrepreneurial characteristics business-owners need to apply to their personal lives in order to achieve dating success. That taking ownership of a relationship and applying an entrepreneurial attitude means it’s easier to “feel inspired, more excited, and more motivated” when it comes to executive dating.”), setting a strategy, allocating time in advance (and sticking to plans), using mistakes to improve, and taking incremental steps to get the results you want.

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Otherwise, read on for more of Steinburg's expert insights into the world of executive dating: Steinburg believes that dating success comes from “us[ing] the same principles you've used to start and build your business in your love life”.

This means setting clear goals (“what exactly do I want from a relationship?

) – it’s often quickly evident if there’s chemistry or they fit the bill, so keep an exit strategy in mind when dating to minimise wasted time.

Learn from the process to continue to refine what exactly you want.

It's also crucial when building a solid relationship.

Non-negotiables can be accidentally overlooked when people meet and begin dating - but this way lies heartache.

If the aim is a lasting romance, it’s best to harness entrepreneurial ruthlessness and only date someone who genuinely meets your criteria, right from the start.

This rule is particularly appropriate when taking the executive dating approach, where non-negotiables can be stated early to filter matches and avoid time-wasting.

In many respects, finding a partner is much like finding an investor, employee or partner in business.