also offers you more ways to meet black singles in the UK.

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WE ALL know the old saying: love comes when you least expect it.

But for many keen to find a new partner, a more proactive approach is preferable.

If background isn’t important but dating someone who doesn’t value good food and great music is a no-no, don’t worry.

It’s easy to filter matches by their likes and interests, so whether it’s an R’n’B enthusiast who loves dining out, or an indie music lover who’s passionate about fashion, we’ve got it covered.

“That said, we know that it's not just black people who have a desire to date black people!

Many non-black men and women have an attraction to black people, and those people are equally welcome to look for love or friendship on Dates 4 Us.” James explains that he decided to launch the company following conversations he had with friends who are black and single.

Obviously, we’re a diverse community with varied interests, so I came up with the idea of creating a site that would serve as a hub for black and mixed race singles who are looking for love.” Described as “fun, free and professional,” Dates 4 Us, which is free to join, has two avenues: one for younger singletons, and the other for over-50s.

“There’s certainly a need for a site where the more mature black and mixed race professionals can seek a partner.

“I know this having been cornered by a couple of my older single relatives,” laughs London-born James, who is of Jamaican and Montserratian heritage.